Development survey summary
Grundy Park Leisure Centre development survey
summary
Below is a summary of responses taken from the Grundy Park
development customer survey. The questionnaire was made available
to Centre users in order to identity customer perceptions of the
current facilities along with customers needs. In total, there were
125 surveys returned of varying profiles which represented
3.7% from a membership base of 3,378.
Travel to the facilities:
• 62% travelled by car/motorbike • 31% walked • 5.4% cycled
Parking:
From the responses received,
generally 64% of customers who travel
by car/motorbike had no problem parking adjacent to the
Centre.
Main areas of usage:
•Gym: 35.7% •
Pool: 33.6% •Health suite: 10% •Classes/studio:
13.5%
•Other: 7.2%
Frequency of use:
•60.3% more than once
per week •22.4% every day •12.1% weekly
Satisfaction levels:
Satisfaction levels were gauged for the different facilities and
services. Generally there were a higher percentage of people very
satisfied/satisfied than dissatisfied/very dissatisfied:
There were three main areas highlighted where customers
were reported as being dissatisfied/very dissatisfied. These
will be addressed throughout the development.
Cafe specific satisfaction levels:
In all
areas the satisfied/very satisfied response was greater than
dissatisfied/very dissatisfied:
Value for money:
81% of responses agreed
that the Goldplus membership offered excellent/good value for
money.
Reasons for using Grundy Park Leisure
Centre:
The most popular responses in priority order
were:
• Convenient location
• Good value for money
• Friendly and knowledgeable staff
• Friends also use the Centre
• Good range of facilities and equipment available
Development proposals:
Over 69% of
responses agreed with all the development proposals in the
questionnaire. The largest area of support was for modernisation
and refurbishment of the wet side changing rooms.
Additional services/development:
Customers
were asked what additional developments they would like to see,
with "sports massage" being the predominant
answer.
Improvement areas:
A variety of questions
asked about improvements for different activities
(children/adult/change times/quality/reliability) resulted with
most customers responding that there was not a need for
improvement.
For those customers who did comment, the predominant suggestion
was:
• Additional exercise classes to run in the afternoon weekdays and
at weekends.
Customer care and communication:
A variety
of questions were asked about the need to improve customer
care/communication. Responses noted that the following areas needed
improvement:
• Website development
• Increased communication surrounding new activities
• Improved reception knowledge/communication
Café range of food provision:
• 44.9%
agreed there was a need for an increased range of food and beverage
options/55.1% disagreed.
• 21.9% agreed there was a need to decrease the range (more like a
coffee shop) / 87.1% disagreed.
Suggestions for health suite space:
• Studio
for relaxation classes (yoga / stretch)
Winner of a year’s free Goldplus
membership:
The winner of a year’s free Goldplus
Membership who successfully completed and returned the customer
survey questionnaire is: Emilie Noble.